Design Project – Remarkable Weddings
This custom web development project for an entertainment company in Nevada, started from scratch and was built from the ground up with the concepts of easy-to-use but very elegant in presentation. And that is exactly what was accomplished in just over three months from the initial planning meeting through the project being approved and published in the Fall of 2006.
The actual design work was rather simple and straight forward; the real challenge was in making the site attractive to search engines with so little text on the home page of the website. However, this was offset by the use of tags and titles as well as text-based links. The project was also developed using the W3C standards for HTML/XHTML and CSS, making it cross-browser compatible and therefore user-friendly for site visitors to use.
This project was also one of the early adopters of using streaming video, embedded in the wed site. This added feature did more to improve sales than any other single feature of the web site or any previous versions. The feedback from customers was entirely positive and added a tangible aspect to an otherwise intangible service. The brides-to-be absolutely loved it!
Another unique aspect of this project was the inclusion of streaming audio with a Flash Audio Player, embedded on some of the web pages for client testimonials as well as more tangible samples of the services provided. This was also very popular with potential clients and existing customers alike.
Lastly, but far from least, this project also made moderate use of video testimonials from clients right after their special event. These videos of newly-weds, moments before their big send-off were worth thousands of written testimonials as they captured the very essence of what the services provided really meant to them. It captured their heart-felt emotions and gratitude, their body-language and their facial expressions like words alone could never do. Again, this was an extremely successful addition to the website that propelled sales beyond all expectations.
In all, the project also utilized RVHWD for video and audio editing, voice-over talent, photo editing, social media, a custom PHP-based form and form handler as well as search engine optimization.
- Web Hosting: RVHWD Advanced Package
- Cost of Project: $4,500.00
- HTML/XHTML, CSS, PHP, Flash, JScript
- Photo Gallery, Video Testimonials, Video Presentation and Audio Samples
- Custom PHP form and search engine optimization